CPHA Canvax
CPHA Canvax

"This guidebook is designed to be used by public health practitioners for crisis communication on social media during emerging infectious disease outbreaks. The guidebook will help stakeholders understand how to best combine evidence on crisis communication during an emerging infectious disease, best practices for social media, and how to leverage communication channels for the greatest reach and acceptance of messages." - Social Media Crisis Communication Guidebook for Public Health

Additional Authors: Jennifer McWhirter, Daniel Gillis, Greg Penney, Danielle Tremblay, Maureen Dobbins, Sarah Neil-Sztramko, Emily Clark


Web link

Social Media Crisis Communication Guidebook for Public Health

Related Resources


Implementation Tool



Program Planning and Delivery,Promotion and Communication,Marketing and Campaigns,Outbreak and Crisis Management,Crisis Communication,Monitoring and Surveillance,Outbreaks and Pandemics,COVID-19 Program Planning and Delivery
Promotion and Communication
Marketing and Campaigns
Outbreak and Crisis Management
Crisis Communication
Monitoring and Surveillance
Outbreaks and Pandemics


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